Referral Marketing Criticisms! Is the Criticisms Referral Marketing justified

Attention, this article may change your horizon versus Referral Marketing. Referral Marketing offers unique and often lucrative opportunities to work from home and make some extra income, or to quit the corporate grind all together and go into business for yourself. There are some harsh criticisms of the practice however. Some companies use this form of marketing to make a lot of money for themselves and the people who work with them, but others take advantage of the popularity of this unique marketing form. Like any other type of business, therefore, it pays to do your homework and to investigate a Referral Marketing or (Empfehlungsmarketing as they call it in Germany) opportunity thoroughly before getting started. Here are some criticisms of Referral Marketing along with some tips on how to protect yourself: Sometimes the hype built up by some Referral Marketing (or Empfehlungsmarketing as they call it in Germany) companies creates over-zealous individuals who ignore other forms of marketing. Be sure to explore alternate forms of selling or marketing your product in addition to a network or residual marketing format. Some multi level marketing (MLM) companies claim to be environmentally or socially responsible but sell highly processed or mass produced products with questionable benefits (especially in the health food or weight loss arenas). Research a product to see if it really is -green- if it claims to be. -Green-washing- is a popular practice nowadays where companies claim that their product is organic or environmentally friendly but it really isn’t. Pyramid schemes disguised as legitimate Referral Marketing( or Empfehlungsmarketing as they call it in Germany) opportunities give MLM a bad name. Pyramid schemes, or what have also become known as -Ponzi schemes- after a famous proprietor of these illegal forms of business, are just that: Illegal and wrong. Referral Marketing ( Empfehlungsmarketing as they call it in Germany) involves selling a real and useful product or service while paying fair commissions to everyone in the network who sells that product or service. Pyramid schemes, on the other hand, are designed to draw people into networks and do not market good products. They are only aimed at inducing people to give others their money. Referral Marketing or Empfehlungsmarketing as they call it in Germany by its very nature causes you to create your own competition. Because you are essentially recruiting others to work for you doing the same thing, you are recruiting more people to sell the same product as you, which is essentially competition. This decreases the number of potential buyers of your product or service. That’s why it’s to your advantage to recruit people who are going to sell to others who you normally wouldn’t reach on your own. You buy more products than you sell. Another criticism is that you become part of someone’s network by purchasing their product. Say, for example, you want to sell a vitamin that makes skin look more youthful which you receive via mail on a monthly basis. If you don’t recruit anyone else to buy this vitamin regimen, you’re spending money every month but you aren’t bringing any money in for yourself. If you don’t have the personality or drive to work on your business, you won’t be able to make money with Referral Marketing. You cannot simply sit back and watch the money roll in with little or no effort, which is what some companies claim. If you want to get involved with a Referral Marketing or Empfehlungsmarketing as they call it in Germany business, look at each prospective product and judge it carefully based on the above criteria and criticisms before starting. As with any other business transaction, -let the buyer beware,- and use your best judgment before proceeding.

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ACN Marketing Scam

A duplicable ACN marketing plan is the most important thing you need as you are trying to build a team of distributors. If you want to learn how to make a full time income in this business, you’re going to need to learn an effective form of ACN marketing that targets people that are actually interested in a business opportunity. If you’ve been in network marketing for more than a few weeks, you probably realize that the single most difficult thing about building your team is finding interested prospects to talk to. Folks who are truly interested in what you have to offer, and are happy to hear from you with regards.

The obstacle is, that the ‘old school’ ACN marketing techniques that they are STILL teaching, just don’t work anymore. The old school promotion tactics I’m talking about include the following:

-Pitching to your friends and family -Wandering around at the mall handing videos and business cards to as many people as you possibly can -Purchasing leads on the Internet and cold-calling until you’re blue in the face

Those three recruiting strategies that have been around since network marketing started in the early 1900’s are the precise reason that ninety-seven percent of those who join ACN or any other network marketing company, will never make a dime and quit within 93 days with a horrible feeling about MLM. On the flip side, there are people who are successful using these strategies – and if you’re one of them, then that’s great. However, I bet the reason you are reading this article is because you are in search of an easier less painful way of using ACN as your vehicle for financial freedom and long-term wealth.

Luckily, there’s an easier method of ACN marketing; and it’s the Internet. See, the really great thing about the Internet is that there are thousands of people everyday looking for a new opportunity to join, so all you need to do is get in front of those people, and wa-lah – you will have MUCH less rejection, and much more distirbutors joining your downline – some on complete autopilot.

Imagine that, people calling you, asking about exactly what you’ve got to offer! The days of cold-callig, the 3 foot rule, and hassling your friends and family are over! It allows you to first market YOU, & market ACN after- so that you don’t blend in with the rest of folks who are trying to recruit into ACN, and instead, appear as a leader that people will want to join, follow and learn from.

So, if you are ready to drop the caveman ACN marketing plan you’ve been taught in the past, and you’re ready to learn the ACN marketing tactics that work in 2011 – absolutely free – click here right now!

World Financial Group Review Want To Get To Marketing Director

So you’ve just taken the leap and became a team member for WFG, or you’re thinking about it. It’s possible you’ve been a part of WFG already and you haven’t had the success you’re looking for.

My mission is to give a review of World Financial Group and the business opportunity it presents. The good the bad and the ugly if there is an ugly. I come from a financial background and have quite a bit of experience in both MLM and the financial industry.

What is WFG?
WFG is a network marketing financial company with a specialization in insurance. They also offer college planning and investment solutions selling a small variety of mutual funds. WFG has been around for six years but they’re part of a larger insurance firm, AEGON. Their primary target is middle aged mid class clientele.

World Financial Group sells mostly term insurance.Which is probably the best kind of insurance for your money’s worth. The policy is blended with mutual funds to invest at the same time, called a Universal Policy. College planning is something that’s more recently been added to their company as the economy has pretty much demanded it.

As long as MLM exists it will always be criticized by the general public, which we know, that you can’t get around. Even though it’s still a proper and legit business to make money from.

The idea is to acquire reps and customers. When you can’t acquire a rep, the idea is to get them as a client, either through investing, college planning, or insurance. A good promotion to get to is Senior Associate. Marketing Director is a difficult position to obtain in the company. At the MD level you’re making six figures and you pretty much do WFG full-time.

Senior Associates can be extremely hard to produce on a consistent basis, mostly because of the nature of network marketing the financial industry. One of the biggest problems reps have coming into the financial industry is having the trust of their clients or potential clients because you’re dealing with the most important thing in people’s lives, their finances.

A rep with no financial background or connections can have a hard time building contacts and clients without prior experience. In order to begin this business you need to get your insurance and mutual funds licence which can be difficult for those not academically sound. Lead generation is the last thing that’s thought about but should really be first on any business owners list. When you’re not making money in the beginning and you have to pass the examinations plus build your business at the same time, it can be quite stressful.

Having a marketing plan in place before you start anything can be a vital part of your success in World Financial Group. Using the internet as my main source for leads has helped me build my business for practically nothing. Check out the links below if you need help becoming the next Marketing Director and want to be the next World Financial Group Super Star.

A Critical Look At Unicity Network Marketing

Unicity International is another MLM company on the market this really is marketing couple of health related products though the Network marketing business model. According to the business: At Unicity International we Make Life Better by helping people Look Better, Feel Better, and Live Better. When Rexall Showcase International and Enrich International. Merged, Unicity International was born. To better understand if the company fits your needs, it is vital that you just look at the leadership of Unicity International, the marketability of their products and the marketing training of the company.

The Leadership of Unicity International includes Stewart Hughes – CEO, Brent D. Morrill – President, Christopher Hyunsu Kim – Executive V . p ., Brian Lee – Chief Administrative Office, Clayton Barton – Chief Operating Officer, Curt A. Hedges – Chairman. Qualification wise, these people are well qualified to own any company. However, one thing that we always take into account is how many years does the leadership of the MLM company has in Multilevel marketing. It is very important for the owner or a substantial part of the management team to possess experience as Entrepreneurs on the field. In this way, they do know what it really feels like. This somehow affects their decision making and it gear it towards favoring the distributors of the company.

For Unicity International, the management do not have enough Multilevel marketing experience. I’m not throwing up a red flag yet as a result of this. But it is unquestionably a concern because when face with certain tough decisions, you can bet that they’ll make decisions that might not really favors the distributors but might improve the earnings of the company.

Let me be the first to tell you that We have never been a big fan of marketing consumable products through the Multilevel marketing business model. I dont think that that position is switching anytime soon. Unicity markets products in categories like Anti-Aging, Bone & Joint, Digestive, Heart, Homeopathic, Immune, LifeHealth, Men’s Health, Personal Care, Xxtra Fitness, Weight Management, Women’s Health .

Sad to say Unicity markets consumable products. What that means is if your customers finish the product, you will need to go back and then sell again especially when they are not on autoship. In this tight economy condition that we are in, I think that the product or services must be absolutely essential. For this reason I endorsed service based MLM company or even the MLM companies that sell products like Gold and Silver. Those are wealth.

Hence the real question is how can you make money with Unicity International as a Franchise Owner?

It’s essential to educate yourself on the art of marketing. Some individuals call it science, but I choose to call it art. You should market yourself. You must market your YOU Inc. People only do business with those who they do know may lead them to financial freedom. You’re the product or service. The Unicity products usually are not the important product. You, the Unicity Franchise Owners, are the real product that the people outside are seeing.

So how to can you market yourself? You market yourself by continuing to further improve yourself and work on yourself daily. You need to become a leader. You are a leader the day you decided being one. No person is required to anoint you. People will see you the way you see yourself. Read books and tune in to leadership mp3 audiobooks. The modification will begin and your prospect will know right away.

Unless you are satisfy with $1000 a month (which is a lot), but if you’d like significant income as a Unicity Franchise Owner, you will need to discover how to generate a minimum of 30 targeted leads every day. This is the honest truth. The old methods of pitching your business to everyone within 3ft of you is not effective for everybody. There is absolutely nothing wrong with doing a home meeting and letting your warm market know what you are doing. But please understand this; You cannot build a multi million dollar business with just family and friends. That makes no sense. Even if you have an initial momentum from your home meeting, the momentum will stop. That is inevitable.

So how do your generate these mlm targeted leads? As Unicity Franchise Owner, you must leverage the internet. I am not talking about buying leads online. You need an MLM system with a lead capturing page that will collect the leads. You must have an online lead generation system. All the top earners in Unicity International. does have this. There are billions of people online everyday looking for what you have to offer. Why not tap into them?

The 5 Essential Requirements Of A Successful MLM Marketing Plan

Having your own effective MLM marketing plan is absolutely critical if you?re serious about building a thriving MLM business. Without a solid marketing plan you?ll really struggle to get the results you desire.

This article will explain the 5 essential requirements of an effective MLM marketing plan that you absolutely must follow, if you?re going to achieve the success you desire in your MLM business.

How To Write An Effective MLM Marketing Plan & stick To It.

Writing an effective MLM marketing plan is very easy to do. If one of your chosen MLM strategies is Video Marketing, write down that you will shoot 1 video at 8pm every night (or whatever time suits your schedule). Make sure it?s educational and helps your target audience. Then simply post it on video sites like YouTube, Viddler, Social Media, your blog etc. If you have more time, shoot a few videos each day. Do this for 90 days and make sure you stick to your marketing plan each day. Within a few short months you?ll be generating more leads than ever and we all know more leads equals more sales.

Set Realistic Goals

The trick when writing your marketing plan is to set reasonable goals that you can achieve. There is not much point having a plan to shooting 50 videos a day when you work full time and have a family and kids to take care of. It?s just not realistic. It may take a bit longer to achieve results if you can only work on your marketing strategy for a couple of hours a day, 2 or 3 days a week, but it?s much better than setting yourself up to fail with unrealistic goals.


An effective MLM marketing plan will give you a clear path of what MLM strategies or activities you need to complete on a daily basis. If you start your marketing at the same time each day, you can easily remain focused on your task and complete it.

Wasting Time & Getting Distracted

By following a simple step by step MLM marketing plan, you?ll stop wasting time and distracting yourself by playing games, checking Face book, emails and watching videos on YouTube etc. Procrastination can be your biggest enemy. Don?t open any other website as it will tempt you to do other time wasting activities. Do all this only after you have finished your daily marketing activities. In the beginning in make take a little while to complete your daily activities, especially if your new to marketing, but the more you do it the faster you?ll get at it.

Remain Consistent & Achieve Success

Remaining Consistent is the major key to your success but is often the hardest part. Life can easily get in the way at the best of times, or you may be tired form working all day and lacking energy and motivation. But don?t let this become your excuse. If you make sure you complete each activity before you go to bed each and every night, you will be able to follow your simple MLM marketing plan consistently. Once you have got into the habit it?ll become easy to achieve. Remain consistent and you will achieve your desired results faster than you thought possible.