Great Project

Advertising and Marketing

Tag: India

Innovative Financial Advisors Pvt. Ltd. – Wind Turbines A turbulent future

The Enercon E126 launched five years ago is still the world’s largest wind turbine with a production capacity of 7.5 MW. Harnessing wind energy has been in practice since times immemorial, with sailors harnessing it with the use of sails. The idea of utilizing the kinetic energy of wind to produce electricity came to the Scottish academic James Blyth when he installed the first electricity generating wind turbine as a battery-charging machine in July 1887 to light his holiday home in Marykirk, Scotland. Windmills have been used traditionally for other purposes like, pulling water out from wells, grinding grains, etc. The idea that wind energy could be utilized for commercial production of electricity became a reality when a prototype model of the modern horizontal-axis wind generators came into service at Yalta, USSR in 1931. The first utility grid-connected wind turbine to operate in the UK was built by John Brown & Company in 1951 in the Orkney Islands while as of 2012 Vestas is the largest manufacturers of wind turbines.

India has been one of the major producers of wind power with an installed capacity of 19051.5 MW. India ranks fifth in terms of installed wind power capacities, with Tamil Nadu being the major producer with 7154 MW of installed power capacity. The current energy scenario suggests that renewable energy is the way to go, as fossil fuels along with their exhaustible nature are majorly the cause for global warming. The unsustainable use of non-renewable resources has been touted as the major cause for the increasing global GHG emissions. Climate change mitigation strategies all around the world are advocating for the use of renewable energy sources.

Sources like solar, wind, biomass and water are the major options currently available for renewable energy production. While water and biomass are gaining popularity in India, solar and wind energy are lagging behind in terms of production capacity. The high prices per unit of electricity produced from solar panels are one of the reasons why solar energy has not gained the desired popularity. Wind energy on the other hand is gaining popularity in India with The Ministry of New and Renewable Energy (MNRE) having aimed to reach a target of 10,500 MW during the period, 2007-12, but an additional generation capacity of only about 6,000 MW was to be made available for commercial use by 2012. As of January 2013, India boasts of an installed capacity of 19051.5 MW.

The positives of electricity production from wind energy do not however cover up the fact that Wind Turbines are possibly the one of the most harmful among the renewable energy options available to us today. A recent report published by the CSE on the impact assessment of Wind turbine projects to be set up in Maharashtra have raised many an eyebrows on the issue of renewable energy’s -cleanliness-. The report mentions the harmful side-effects of utilizing wind turbines for electricity generation among its advantages as well. According to the study, wind projects set up on forestland and hilly areas can have a greater impact on water resources and ecology as compared to those in plains. The major disadvantage for humans is observed in case the turbines are placed near human settlements. Residents will be affected by the loud noises and the shadow flicker effect that is commonly associated with the wind turbines. Ecologically, birds and bats are affected severely due to the changing air pressures caused by the swiftly rotating turbines. Turbines also cause extreme soil erosion in forested and hilly areas causing a phenomenon known as linear erosion of soil. It has been observed in cases of large wind farms that the rotating blades cause many bird fatalities. All these ecological atrocities are the reason why there is a need for a paradigm shift from the conventional wind energy generation.

It is observed that instead of installing multiple small wind turbines in wind farms it is usually ecologically more efficient to have one large turbine operating in the area. The velocity of the blades is lower than the small turbines thereby reducing the combined effects of shadow flicker and linear fragmentation of soil. Offshore wind turbines have proven to be more effective as compared to terrestrial/onshore ones. Current plan to install around 10,000 MW capacity wind farms in Maharashtra may prove disastrous to the ecology as well as to the population of the area.

For more information visit: Innovative Financial Advisors Pvt. Ltd.

Bharatbook Impact of Financial Crisis on Wind Energy Installations Globally – Analysis and Forecas

Global Wind Energy Market Analysis and Forecasts to 2020 report ( http://www.bharatbook.com/Market-Research-Reports/Global-Wind-Energy-Market-Analysis-and-Forecasts.html ) gives details historical and current statistics relating to wind energy installed capacities and their growth scenarios until the year 2020. It also provides an analysis of the historical and forecast growth of installed capacity, and the market structure and regulatory policies that govern the world’s key wind power countries. The report further includes information relating to the important cost, technological, market, and research and development (R&D) trends on a global basis. It also analyzes the wind power deals that have taken place over the years and gives detailed profiles of the top five market players for each of the sub-sectors in the global wind energy industry.

The report facilitates market analysis and forecasting of future wind energy industry trends. It helps identifying growth segments and opportunities in the energy industry. The news and deals portfolio provided in the report helps an investor to gauge the global wind energy market and accordingly direct their investment.

Of the available renewable energy sources, wind is the most established commercial generating technology with highly effective and reliable equipment and machinery. It has observed tremendous growth, with the total installed capacity augmenting from 23,900 MW in 2001 to over 121,013 MW in 2008, reflecting an annual growth rate of 26% for the 2001-08 period.

Annual Wind Energy Installations to be Impacted by the Financial Crisis The current financial crisis is severely affecting the growth of wind energy globally. The global wind energy industry is witnessing many cancellations of turbine orders, freezing up and sale of wind farms, and difficulties in securing financial aid for new projects. The worldwide annual wind energy installations will trickle down by more than 15% in the years 2009 and 2010, as against the growth rate of 35% in the new installed capacity of 2008, according to the report. This will further result in a dip in the demand for wind turbines.

Increasing Mergers and Acquisitions to be the Outcome of Financial Crisis Wind farms are capital-heavy projects with significant up-front investment that can be financed only by large utilities and investment groups. The critical short-term challenge faced by most wind power developers is financing, particularly for under development projects. The economic downturn, resulting in the failure of some of the world’s largest investment banks, has led to an increase in the cost of capital for wind energy projects. Against this backdrop, only a few large wind power companies will be in a position to pursue their project development plans. Shortage of financial resources with smaller players would give an opportunity to the big giants to takeover or form alliances with such companies, thereby increasing the level of consolidation in the wind energy industry.

Declining Share of Europe in By Region Break-up of Wind Energy Capacity Though Europe is the leading region in terms of the current global cumulative wind energy installed capacity, its share in the world’s wind energy industry has dropped from over 73% in 2001 to 61% in 2007 and 54% in 2008. This is mainly because of the relatively mature status of wind energy markets is many European countries. Also, the faster rate of wind energy growth in the US, China, India and Canada is increasing the share of the North American and Asia-Pacific regions in the global wind energy industry.

For vast range of market reports please visit: http://www.bharatbook.com/Market-Research/Wind-Energy.html

Or

Contact us at:

Bharat Book Bureau Tel: 91 22 27578668 Fax: 91 22 27579131 Email: Website: www.bharatbook.com

Enhancing Financial Inclusion in India

http://egov.eletsonline.com/2013/10/enhancing-financial-inclusion-in-india/

Anurag Jain Joint Secretary, Department of Financial Services Ministry of Finance, Government of India

-Government has issued detailed strategy and guidelines on Financial Inclusion, advising banks to open branches in all habitations of 5,000 or more population in underbanked districts and 10,000 or more population in other districts,- says Anurag Jain. In Conversation with Nayana Singh.

Today Financial Inclusion is a key focus area for the Government of India. Tell us about the work that you are doing for promoting Financial Inclusion in the country? We need to develop policies and systems for proving basic financial services like insurance, banking and the related facilities to all sections of society. It is well known today that the expansion of the banking and insurance networks are being planned very aggressively. RBI and similarly IRDA have already come up with guidelines that enable certain kind of branches to be opened without any permission. In the ministries last budget speech, the Hon’ble Finance Minister had set a very aggressive target for opening up of new branch offices for banking and insurance verticals. Another major step that we have taken is to map the entire country into zones that are not being adequately serviced by the banking industry. In such areas, other systems, like the Banking Correspondents model, are being developed to provide banking related services. In 2006, RBI permitted banks to use the services of intermediaries for providing financial and banking services through the use of Business Facilitators (BFs) and Business Correspondents (BCs). Business Correspondents act as retail agents of the banks in providing banking services at locations other than a bank branch/ATM. BCs and the BC Agents (BCAs) represent the bank concerned and enable a bank to expand its outreach and offer limited range of banking services at low cost, particularly where setting up a brick and mortar branch is not viable. BCs as agents of the banks, thus, are an integral part of the business strategy for achieving greater financial inclusion.

Financial Inclusion

Banks play a key role in implementation of DBT and this involves four important steps: Opening of accounts of all beneficiaries Seeding of bank accounts with Aadhaar numbers and uploading on the NPCI mapper Undertaking funds transfer using the National Automated Clearing House – Aadhaar Payment Bridge System (NACH-APBS) Strengthening of banking infrastructure to enable beneficiary to withdraw money Financial Inclusion

What kind of impact are the initiatives taken by the Finance Ministry having in the rural areas? Please tell us about the challenges that you face in bringing Financial Inclusion in the country. The challenges will always be there, but we are working to bring improvements. It is only a matter of time before we are able to reach out to every corner of the country. The point is that if you look at from the point of viability, then it becomes obvious that the brick and mortar kind of branches will not be financially viable in the sparsely populated rural areas. Therefore we need to come up with innovative approaches like Ultra Small Branches (USBs) and the BC model. Opening a brick and mortar kind of branch, even if it is of minimum staff strength, will cost lot of money, so we have to rely on the USBs and the BCs. You see an USB can work very effectively with only one employee and an affiliated BC. Regional Rural Banks (RRBs) are also allowed to open branches in Tier 2 to Tier 6 centres (with population up to 99,999 as per Census 2001) without the need to take permission from the Reserve Bank in each case, subject to reporting, provided they fulfil certain conditions. The challenges that we face are being overcome by use of new technology. Today BCs can share data by using small hand held devices. This enables us to reduce cost, while providing timely services in remote areas.

The government has come up with the ambitious Direct Benefit Transfer (DBT) scheme. What kind of impact do you see DBT having on Financial Inclusion? DBT will definitely serve as an incentive for the people to open bank accounts. After all, there can’t be any DBT if people do not have bank accounts. In some places, where banking facility was not available, people had accounts in post offices or primary cooperative society. Now many of these institutions are not on CBS, so you can’t make transfer of funds. The postal departments are now having an aggressive programme for computerisation; once that happens they will be able to support DBT. Many cooperative banks are also developing the CBS platform. You see, the DBT will force players in the financial space to upgrade their technologies and that will be beneficial from the angle of financial inclusion as then these institutions will be able to deliver many more financial services.

What is the roadmap for implementing DBT in every government department? The DBT programme was rolled out on January 1 this year, beginning with 43 districts and expanding to 121 districts from July one. Transfer of LPG subsidy through DBT was rolled out from June 1 and now covers 20 districts. In LPG, over 2.8 million DBT transactions valued at `116 crore have taken place in seven weeks. The thing is that when people talk about DBT they usually mean Aadhaar linked transfers. Unfortunately in many districts Aadhaar is yet to be generated. The Direct Benefit Transfer for LPG (DBTL) scheme is currently under implementation. In this case the districts have been selected on basis of their success in enrolling the population for Aadhaar. The districts were the Aadhaar generation is highest have been taken up for DBTL. As of now this is working quite well. Once we have sizeable Aadhaar enrolment in all the districts, DBT will become the norm. The bulk of the work in DBT at the moment is in digitization of databases, re-engineering government processes for automating financial transactions, enrolling in Aadhaar and ensuring that every recipient has bank accounts seeded with Aadhaar.

ATMs have become very popular in the urban areas. Do you see the scope of using ATMs for improving access to financial services in rural areas? ATM can provide the 24X7 services, and so it is very important. In rural areas, we have issues about the timing of the bank branches. Normally the branches operate from 9 AM to 6 PM, but villagers normally want services early in the morning or late evening. It is also true that you can’t have bank branch everywhere. So ATMs are important as they will allow the citizens to access their funds in banks whenever they wish. The Finance Ministry has now asked state-run banks to expedite installing ATMs in rural areas.

Ministry of Finance has started the scheme to install White Label ATMs. What kind of progress is being made in that area? The banking space has seen considerable growth through the ATMs, (approximately 87000 ATMs at present) but the same has been restricted principally to the urban/metro areas. Last year, the Reserve Bank of India, had allowed corporates to set up white label ATMs to increase the penetration of ATMs in several areas of the country. Most ATMs, or machines that dispense cash, are owned by banks. But ones that are owned and operated by non-banking companies are called while-label ATMs (WLAs). They function just the same way as any other bank-run ATM. This scheme has picked up late. From Jan 2013 it is started so by Dec 2014 we should have 63000 WLAs in place.

In Kenya and few other countries of Africa mobile banking is a success story. But in India mobile banking is not picking up to a substantial extent. Why is that so? Efforts are being made to popularise mobile banking. Today most public sector banks have enabled mobile banking and it is matter of time before large number of consumers start recognising it as a good medium to meet their banking related needs. As far as policy front is concerned, all the regulations are in place, not it is only a question of taking the product to the consumer. In Africa, mobile banking is popular because it is the only channel for consumers who want to avail of banking facilities, whereas in India consumers have access to a range of facilities. Also the mobile banking charges need to come down. Another point is that even though today we have more than 70 crore mobile users, not everyone is using device with data connectivity. That too needs to change.

DBT Will Enable our Financial institutions to upgrade their technology

Over the last decade Public Sector Banks have made many commendable efforts to integrate IT into their operations. What else can be done to leverage ICT to improve the efficiency of the public sector and cooperative banks? Today it is difficult for us to imagine banking without IT technologies. Most of the banks have integrated operations with Core Banking Solutions (CBS) in place, and most of these platforms are capable of talking to each other. The same is the case with ATMs. The Department of Financial Services has worked to make PSBs become clones in terms of technology, standardisation of manpower recruitment, accounting practices. Cooperative banks are different; their operations are such that they cannot immediately go to the CBS platform. NABARD came up of a scheme to put the cooperative banks on CBS, but its execution will take time. One reason why cooperative banks find it difficult to achieve a 100 percent implementation of CBS is the remote locations of branches. This also makes it impractical to roll out technological solutions to all branches.

Fiinovation (Innovative Financial Advisors Pvt Ltd) Nuclear Energy Safe and Cheap

Is nuclear energy safe is a question mostly asked by people of the developing nations and the answer to that is yes. Apart from small instances and the Fukushima incident in Japan there are no major mishaps that have occurred in the pursuit of nuclear energy for electricity generation which began soon after the discovery in the early 20th century that radioactive elements, such as radium, released immense amounts of energy, according to the principle of mass-energy equivalence. The Fukushima incident in Japan made mankind give a rethink on nuclear power and countries like Italy banned nuclear energy and Germany wants to close down all plants by 2022. Nuclear energy is much safer than other sources of energy especially when we compare with air pollution from coal, the largest supplier of electricity in India and the most dirtiest energy resource claims lives of more 1 lakh every year with almost 30 million people suffering from chronic bronchitis, chest discomforts and asthma attacks. However, nuclear energy which not only saves hydro and renewables but also doesn’t contribute to man-made climate change. >

Till today nuclear energy supplies are about 13% of global electricity and dozens of new reactors are being built in big economies like China, India and Russia. While US and much of the Developed world is in retreat with nuclear energy with new reactors not being developed or are in hold and the old ones are being retired. There is clear role of radioactivity and fear of nuclear accidents for the decline in demand of nuclear energy. The cost is even a bigger factor as the present nuclear reactors that produce inexpensive electricity get stalled due to billions of dollars going over budget in the construction if new plants forcing some utilities to abandon projects in midconstruction. Nuclear plants which have been made with designs from the cold war era actually become more expensive as they scale up. Larger plants require bigger and stronger containment domes that used expensive concrete and steel. Most of the plants outside France is not standardized which meant every reactor was produced made to order. In Fukushima meltdown no one was killed by the cost of accident was $100 billion and you have very expensive way to produce electricity. Cheap natural gas use in US and renewables preferred in much of Europe nuclear remain in decline in the first world countries until it gets cheaper.

However the question remains that can nuclear energy is cheap? Answer to that is yes it can be cheap after the development of entirely new reactor designs which can employ modular, mass-produced components with inherent safety characteristics that eliminate the need for the expensive backup systems that have helped inflate the costs of new plants in the past. Reactors with passive safety systems are likely to much cheaper as well as safer as there is no need to worry if power couldn’t be restored to the plant quickly in the event of disaster.

For more information visit: fiinovation

SEO marketing techniques

SEO otherwise called as search engine optimization is a sunrise industry of the 21st century. It’s the buzz word of Internet marketing .Any company that has got a website can adopt this method of marketing to increase their market awareness and thereby bring a high number of consumers towards their product or service. -Cheap SEO Services- are available in plenty across the globe. But the million dollar question is that – Will it bring the desired results? Credibility of the firm that one chooses to do its SEO services for a cheap amount has to be taken into consideration before signing the contract.

There are mainly two types of Search Engine Optimization. They are onsite optimization and offsite optimization. The competition is so high in the SEO field and it is on a growing trend as each day passes. India is one of the major countries that can provide -Cheap SEO services- at a high quality and timely delivery. This is mainly because of the fact that India has got skilled manpower that is easily available at very low wages. Moreover one who has got a basic knowledge of computers and English language can be trained to do the SEO work which is a blessing in disguise.

The major advantage of SEO is that it can bring you huge results at a very affordable cost. There are firms who do the same SEO project for a Sum of $350 dollars and also $2000. So before choosing the firm make a thorough market study and then arrive at a final decision. Automated SEO doesn’t give good results in the long run. Companies that are genuine do an organized manual work in SEO which is truly authentic and accepted by the search engines. Optimizing your website alone will not get you the desired results. The content and design of your site has to be appealing to the visitors. More importantly people will have to get something out of your website by browsing it.

If you are looking out for -Cheap SEO Services- the best option is to use search engines to figure out the best available quotes and companies in the market. You can sign up for a short term as well as long term plan. The rates will be slightly higher if your key words are highly competitive. Even though the rates might be high it is always better to chose average competitive or highly competitive keywords as they are the ones that are searched frequently and consistently across the world. As the SEO work of your website progress’s one has to make a study as to how far your website ranking and page ranking has improved.

If you need to give a global TV ad in channels like Discovery, BBC, ESPN etc it will cost you a minimum of $3000-$20000 for 10 seconds depending upon the time of the telecast. Whereas to optimize you website if you select a genuine Cheap SEO Services firm it will only cost you a total of $ 3000 to bring your website to the first page of all major search engines which can be viewed by anybody at any point of time. Many smaller companies are not aware of the reach of SEO and its benefits in the long. If awareness is created amongst the small scale business then SEO will give them a platform to do business globally.

So in general we can say that SEO is the best and cheapest means of marketing channel that is available in today’s world that can touch the hearts of billions across the world. And the icing on the cake is that there are world class companies who can provide Cheap SEO Services at the click of your mouse.

© 2017 Great Project

Theme by Anders NorenUp ↑